Why Use a Responsive Website Design?

The past few years have seen an explosion of browser-enabled devices hitting the market, including gaming consoles, tablets, notebooks, e-readers, smart phones, and smartphones, each utilizing its own browser, screen resolutions, orientations, and layouts. As this growth continues, users expect their web experiences to translate accordingly, and demand for scalable and responsive web design will persist and continue to expand. According to comScore Data Mine, “U.S. Smartphone Population Reaches 110 Million Consumers,” nearly 110 million Americans own a smartphone, and by the end of 2012, smartphone owners will become the new mobile majority in the U.S. They also took a nostalgic look back at the rise of the iPhone, stating that the iPhone 4 accounts for the largest overall share at nearly 40 percent of iOS smartphones in May 2012.